The Chiropractic Business Academy created a sub-brand called The Business Academy through which they would offer new courses. Each course had its own training book which needed a cover design with the ability to capture their audience. I found and used images that closely represented the theme of each course. The covers, which were made black to give a premium look, were designed in such a manner that when all lined up on a bookshelf, the book spines spell out the word “BUSINESS”. To keep the courses easily identifiable on the shelf, different colors were used to highlight the name of the course on each book.

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Made with love by Ugly Unicorns 

Made with love by Ugly Unicorns 

Made with love by Ugly Unicorns